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FAQ: Effect Creator Rewards

About Effect Creator Rewards

What is Effect Creator Rewards?

TikTok Effect Creator Rewards is a program that offers outstanding creators an exciting opportunity to collect rewards for creating highly engaging TikTok effects in Effect House.

Why join Effect Creator Rewards?

Effect Creator Rewards allows creators to:

  • Get recognized and collect cash rewards for creating popular TikTok effects
  • Access potential paid opportunities in the future
  • Easily track their effects' performance and monthly payouts all in one place

What kinds of effects can I create for Effect Creator Rewards?

While all kinds of effects can collect cash payouts through Effect Creator Rewards, interactive effects tend to perform especially well on TikTok and can increase your chances of collecting rewards.

Popular interactive effects include:

  • Game effects
  • Randomizers
  • Photo effects created using User Media Texture
  • Generative art effects created using AI Art Texture

Effect Creator Rewards now available in the new Rewards Center

Starting October 16, 2024, creators can manage their Effect Creator Rewards activity in the new Rewards Center on the desktop app. For existing Effect Creator Rewards participants, all eligible effects, videos, and rewards will be automatically transferred to the Rewards Center after launch. No further action is required.

To learn more about these updates, visit the Rewards Center FAQ page.

Eligibility

Who can join Effect Creator Rewards?

Effect Creator Rewards is open to Effect House creators who meet the following criteria:

  • At least 18 years of age
  • Based in Argentina, Australia, Austria, Bahrain,Belgium, Belarus, Brazil, Canada, Chile, Colombia, Czechia, Denmark, Ecuador, Egypt, Finland, France, Germany, Greece, Hungary, Indonesia, Ireland, Israel, Italy, Japan, Kazakhstan, Kuwait, Malaysia, Mexico, Morocco, Netherlands, New Zealand, Norway, Oman, Peru, Philippines, Poland, Portugal, Qatar, Romania, Saudi Arabia, South Africa, South Korea, Spain, Sweden, Switzerland, Taiwan, Thailand, Turkey, United Arab Emirates, United Kingdom, United States, Uruguay or Vietnam (subject to change)
  • A Gold, Platinum, or Diamond Badge creator, with at least 5 effects published and 3 effects used in 1,000 qualified videos each
  • Have completed tax and payment method setup

Do I need to be a top creator to join this program?

No. As long as you meet our eligibility criteria, you can join Effect Creator Rewards and start collecting cash rewards for your effects. Creators don't need to have a lot of TikTok followers or generate millions of views.

Why am I unable to apply for Effect Creator Rewards?

To be eligible for Effect Creator Rewards, your account must meet the TikTok Community Guidelines. Accounts that violate our policies or show unusual activity may be unable to participate in the program.

What is a qualified effect?

A qualified effect is an effect created in the Effect House desktop tool that either reaches 5,000 unique public video publishes within its first 30 days or starts collecting rewards. Only effects created in Effect House are eligible for rewards.

What is a qualified video publish?

Qualified video publishes are public TikTok videos (videos publicly posted on TikTok that use the effect you submitted through Effect House) from eligible regions within its first 30 days. Only unique qualified video publishes count towards the rewards. For example, if a user publishes 2 different videos using the same effect on the same day, this counts as 1 qualified video publish. Qualified video publishes include only public videos after July 3, 2024 at 0:00 am UTC, but may include private videos published before March 12, 2024.

Can I collect rewards from effects used in private videos?

No. Only effects used in public videos are eligible to collect rewards.

Can I still collect rewards from effects I've published in the past?

No. Only effects published after you've been admitted to the program are eligible to collect rewards.

Can I collect rewards from mobile effects or effects I created within the TikTok app?

No. Only Community Effects created using the Effect House desktop tool are eligible to collect rewards.

If I update a published effect after I join this program, can that effect collect rewards?

No. Only effects published after you've joined this program are eligible to collect rewards.

Why isn't Effect Creator Rewards available in my country?

We're always assessing opportunities to bring more value and growth to our global community. Stay tuned for any future updates with our newsletters.

If I move to a country where Effect Creator Rewards is available, will I be able to join the program?

No. Your eligibility will be based on your location when you created your TikTok account.

Will I ever lose my eligibility for participating in this program?

The Effect House team reserves the right to approve or disapprove applications or revoke admission to the program based on our policies and the Effect Creator Rewards Terms. At the same time, you may voluntarily opt out of the program at any time.

See Terms based on your country: Austria, Australia, Belarus, Belgium, Brazil, Canada, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Indonesia, Ireland, Italy, Japan, Korea, Latvia, Lithuania, Luxembourg, Malaysia, Malta, Mexico, Netherlands, Philippines, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden, Taiwan, Turkey, United Arab Emirates, United Kingdom, United States, and Vietnam.

Rewards and Payouts

How are rewards calculated?

Creators collect rewards based on total qualified video publishes, or unique public videos from eligible regions that used their effect within the first 30 days. When an effect reaches 100,000 unique public video publishes, a creator will start collecting rewards. They will continue to collect rewards for every additional qualified video publish until the end of the 30-day period, or until they reach the maximum reward. Reward amounts may vary based on several factors, including the region where the videos were published.

Is there a maximum reward per creator?

The maximum payout a single effect can collect is $14,000 USD. The maximum payout a single creator can collect per month is $50,000 USD.

How do creators get the reward?

Creators will be asked to set up their preferred payment method and tax information during the application process. Once the application is approved, all published effects and rewards collected will be shown on the dashboard.

Rewards over $10 USD will be paid out on the 15th of the following month and transferred to your preferred payment method. Rewards lower than $10 USD will continue to accrue until it reaches $10 USD or after 6 months, whichever comes first.

The payment method can be changed at any time in Payment settings, which can be accessed through the dashboard.

What is RPM?

RPM means Revenue Per Mille or reward amount per 1,000 unique public video publishes. This amount may vary and fluctuate over time based on several factors, including the region where the video was published.

Payouts for effects published before July 3, 2024

All effects published before July 3, 2024 at 0:00 AM UTC, when the updated Effect Creator Rewards officially launched, will continue to follow the original payout structure and requirements. This means that for every effect that reaches 100,000 qualified video publishes within its first 90 days, creators will collect cash payouts based on RPM. All effects published from July 3 onwards will follow the new structure and requirements.

What if my effect is removed or deactivated? How will that impact my rewards?

If your effect is removed or deactivated, it won't be able to gain new video publishes, which means it will stop collecting rewards. However, all video publishes gained prior to your effect's removal or deactivation will still be counted towards your next payout.

Is Effect Creator Rewards the only way I can monetize my effects?

No. You can also participate in the Effect House Monthly Missions and Challenges to unlock more paid opportunities. A single effect can potentially qualify for all three programs at the same time.

Why is the reward amount on my dashboard different from what I received?

There may be times when your dashboard does not reflect your most updated payout amount. Please refer to the Monthly earnings statement within the TikTok app to get the most updated information.

To view your Monthly earnings statement:

  1. Go to your Profile
  2. Tap Menu
  3. Tap Settings and privacy
  4. Select Balance

Why am I seeing different numbers in the Effect Creator Rewards dashboard, Effect House Analytics, and TikTok?

Data from your Effect Creator Rewards dashboard may differ from the numbers you see in Effect House Analytics and the TikTok app. This is because Effect Creator Rewards excludes deleted, duplicated, banned, and some private videos. It also excludes videos that can't be counted toward Effect Creator Rewards, such as videos from ineligible regions and multiple videos of the same effect posted by the same user within a day. (For example, if a TikTok creator publishes 5 videos using the same effect on the same day, it only counts as 1.) For a more accurate view of your rewards, please refer to the Effect Creator Rewards dashboard.